Business

11 Absolutely Meaningless Corporate Slogans

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Are you sick of your company’s tired old slogans? Want to impress your boss with some new ones, filled to the brim with incomprehensible, meaningless corporate jargon?

Well, rather than having to spend your coffee break racking your brain for original ideas, the Corporate Slogan generator at phrasegenerator.com will do all the work for you!

As the site says, you can “sound like a dot-com VP in no time.”

We decided to try out the site ourselves, and have some fun with it. http://tpt.to/a2h3RWH

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Micromanagement Material: Electronic Sleeves Monitor Workers’ Efficiency

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Computerized sleeves may soon allow manufacturing bosses to monitor and record workers’ moves and mine them for efficiency data.

The sleeves are just prototypes for now, but the devices are intended to replace stopwatch-wielding time lords hovering around employees to assess their efficiency.

Motion-capture systems (such as those used to animate computer-generated movie characters) might allow Big Brother monitoring on par with the sleeves, but such systems require special computing, expensive video cameras and other impractical elements. So a pair of wearable, breathable electronic sleeves may become the ultimate micromanaging tool.

“The present stopwatch method only allows a process organizer to time five individuals simultaneously, depending on the situation,” said research manager Martin Woitag of the Fraunhofer Institute in a press release. “Our solution makes it possible to record time simultaneously, even at several workplaces, without requiring additional labor.” http://tpt.to/a2fLSZ9

Cloud Computing is Changing Many Job Descriptions – Forbes

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For senior-level executives, especially chief information officers, the changes reflect the more strategic role IT plays in the direction of businesses. For the business, it introduces more reliable and predictable supporting technology.

“For a long period of time, IT was in that Wild West mode,” Greg Shields, partner and principal technologist with Concentrated Technology, recently told Jason Helmick of Interface Technical Training. “We were making up the rules as we go.” But companies and their IT leaders recognize that the best and most cost-effective solutions are those that may have been built and tested elsewhere. “You don’t grow your own food. You don’t raise your own cows anymore for meat. You go to the grocery store because somebody’s figured out that I can create this experience that is the grocery store, and I can do it at a lower cost, both in time and in dollar cost. http://tpt.to/a2dQ1Jj

Meetings a Waste of Time? 6 Ways to Fix Them | Inc.com

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Meetings are energy and time vampires. Sales people estimate they spend up to 40 percent of their time in internal meetings. Internal meetings! That means they are not prospecting, networking, presenting, writing proposals, closing or serving customers.

Of course internal meetings are necessary–but just how necessary? If you want to drive up productivity in your business, follow these simple guidelines when you have your internal meetings: http://www.inc.com/tom-searcy/6-tricks-how-to-fix-your-meetings.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+inc/headlines+(Inc.com+Headlines)

6 Teenage Inventors That Changed The World

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Wow did you know that Superman was created by a bunch of high school kids? http://tpt.to/a2fgR8K

Recruiting programmers to your startup

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“Post-traction companies can use the old numbers – you can’t. Your first two engineers? They’re just late founders. Treat them as such. Expect as much. http://tpt.to/a2f4ZDs

5 Lessons On Branding Your Business Socially

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How can a business of any size stand out and profit in an @anywhere world? It’s all about currency. Brand Social Currency, that is. Vivaldi Partners, an international brand consultancy, just put out its Social Currency 100, which ranks the social branding efforts of companies across the Americas, Europe, and Asia. From cars to confections, luxury goods to toys, the firm compiled a list of campaigns that made their mark on the web, social networks, mobile or location-based platforms, microsites, or even in print, over the past three years.

Vivaldi Partners has been tracking social currency for a while. Fast Company reported on its inaugural study in 2010 that measured the value of brand assets in the shifting marketplace.

Vivaldi Partners’ methodology was developed in conjunction with MIT Sloan statisticians and Lightspeed Research and is made up of six key dimensions: Utility; Affiliation; Identity; Conversation; Advocacy; and Information. Likewise, the Social Currency 100+ ranks based on that “social six” criteria. The research shows that social currency translates to greater loyalty–and a willingness to pay premium prices for their products.

Here are five takeaway lessons from the brands that made the list: http://tpt.to/a2dl9zg